Attracting the Eyeballs: Hold the Gaze! by Sarmistha Tarafder
		Inside Game of Tradeshow Marketing Success by Tim Patterson
		Kill the Giveaways… Create an Experience Instead! by Sofia Troutman
		Compete, Within Reason by Stephanie Selesnick
		25 of the Most Common Trade Show Mistakes by Michael Flavin
		What Zombies Can Teach Us About Trade Show Marketing by Mel White
		Your Exhibit Staff is the “Guardian of Your Brand” by Marc Goldberg

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An Interview with Tim Patterson by Gordon Nary

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